This morning, American Bridge 21st Century announced a $15 million ad launch in the key battleground states of Wisconsin, Michigan, and Pennsylvania.
This campaign focuses on the stories of real voters in these three key states and, as we saw in Tuesday’s debate, how Donald Trump and his Project 2025 allies’ plans to ban abortion nationwide and restrict contraception would impact their themselves, their families, and their communities.
Check out the coverage below:
Steve Doocey of Fox & Friends spoke about our ads, saying, “The super PAC American Bridge 21st Century has released ads in Pennsylvania, Wisconsin, and Michigan. They’re spending 15 million bucks on this ad buy. Altogether, they’re going to spend $150 million going forward. And it’s all about the contrast and we saw a little of it on Tuesday night. It’s a contrast between Kamala Harris and Donald Trump when it comes to abortion. And this particular ad, Politico saw it, apparently — it really hammers him on picking the Supreme Court justices who did away with Roe v. Wade. What this shows, given the fact that they’re spending so much dough on it, is, once again, abortion is going to be the number one issue for Democrats.”
Politico: Pro-Harris super PAC to invest heavily in ads targeting women on abortion in swing states
- American Bridge 21st Century released its latest round of TV and digital ads on Thursday — airing in Pennsylvania, Wisconsin and Michigan and backed by $15 million buy — focused entirely on contrasting Vice President Kamala Harris and former President Donald Trump on abortion. The ads, exclusively obtained by POLITICO, hammer Trump for nominating the Supreme Court justices who overturned Roe v. Wade.
- “We’ve been pretty consistent that we’re going to talk about abortion, democracy and freedom, which is a campaign-in-a-box that’s won a lot of elections,” Beychok continued. “We’ve won a lot of elections talking about abortion and talking about taking away freedoms, so we’re not going to be able to say it enough.”
The Hill: Democratic group launches battleground ads hitting Trump on abortion
- American Bridge 21st Century launched ads in Michigan, Pennsylvania and Wisconsin as part of a $15 million ad buy. The 60-second ads feature different women who reside in each state arguing Trump’s agenda poses risks to reproductive rights.
- Voters in the Blue Wall states, especially women, will make or break this election,” Beychok added. “That’s why American Bridge is putting their true stories about Trump’s threats to reproductive rights at the forefront of our paid media program, and why we’re fighting to make sure that voters know how much is at stake this November.”
Newsweek: Pro-Harris Super PAC Launches Abortion Ads in Swing States
- Kamala Harris’s backers are trying to capitalize on one of the vice president’s strongest issues, in a new abortion-focused ad aimed at key battleground states.
- The appeals in the ads, [interlaced] with footage of Trump, urge voters to support Harris in November, who they claim, “believes its women, and not politicians, who should be making their own healthcare decisions.”
Published: Sep 12, 2024 | Last Modified: Sep 17, 2024