A.B. in the News

POLITICO: American Bridge drops $5M boosting Biden in key battlegrounds

With the 2022 midterm elections kicking off, American Bridge is ensuring that voters know that Democrats are committed to delivering to American families with its $5M ad buy in battleground states to boost President Joe Biden.

Politico reported that starting on March 9, Pennsylvania, and Georgia are the target states where the TV, digital and radio ads will air, and March 15 in Arizona and Nevada. “They are the first ads rolling out this year as part of American Bridge’s midterm spending plan, which will reach into eight figures” with a heavy focus on economic messaging.

In response to the release of the new ads, American Bridge Co-Chair Gov. Deval Patrick and Jim Messina, founder of Messina Strategies and former Obama 2012 presidential campaign manager, have released the following statements: 

“Policy matters where it touches people,” said American Bridge Co-Chair Gov. Deval Patrick. “President Biden’s entire agenda is all about lifting up American families, small businesses, and communities. Democrats are laser focused on improving every family’s lives, now and in the future, in every part of America.”

“By highlighting the voices of Arizonans, Georgians, Nevadans and Pennsylvanians, we’re making sure voters in these key states know that President Biden is delivering for them,” said Jim Messina, founder of Messina Strategies and former Obama 2012 presidential campaign manager. “With the momentum from President Biden’s State of the Union address and with the kick off of these critical midterm elections, American Bridge is working to connect voters with President Biden’s strong economic agenda.”

POLITICO: American Bridge drops $5M boosting Biden in key battlegrounds

By Elena Schneider | March 3, 2022

Key Points:

  • “The Democratic super PAC American Bridge 21st Century is out with a $5 million ad buy in battleground states to boost President Joe Biden as the 2022 midterms kick off.”
  • “TV, digital and radio ads will air in Pennsylvania, Georgia, Arizona and Nevada — a slate of states Biden won in 2020 where top Senate, House and gubernatorial races are on the ballot in 2022. The new ad campaign, shared first with POLITICO, will start on March 9 in Pennsylvania and Georgia and on March 15 in Arizona and Nevada. They are the first ads rolling out this year as part of American Bridge’s midterm spending plan, which will reach into eight figures.”
  • “‘Ahead of these critical midterm elections, American Bridge is ensuring that voters know that while Republicans play politics, Democrats are committed to delivering for American families,’ Jessica Floyd, president of American Bridge 21st Century, said in a statement shared with POLITICO. ‘We are going to make sure that voters know who is on their side by highlighting the voices of Arizonans, Georgians, Nevadans and Pennsylvanians.’”

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